The African Continental Free Trade Agreement (AfCFTA) represents enormous opportunities for African businesses. While the eagerness to convert potential into tangible financial and socio-economic returns is apparent, progress remains slow. A recent report by the Economic Commission for Africa (ECA) indicates that intra-African trade as a share of global trade has actually declined from 14.5% in 2021 to 13.7% in 2022. Over the same period, intra-African exports declined as a percentage of total exports from 18.22% to 17.89%, and intra-African imports declined from 12.81% to 12.09%.
The report attributes the slow progress to mixed results in infrastructure development and the failure of member states to meet macroeconomic convergence criteria, amongst others. The macroeconomic convergence criteria includes a reduction of disparities in economic indicators such as inflation, growth levels and per capita income. The ECA report further states: “Progress in other areas crucial to the success of the Agreement relating to Free Movement of Persons, Right of Residence and Right of Establishment, and fostering peace, good governance and security, has been less encouraging.”
At SoluGrowth, we recognise that the availability of appropriately skilled labour in Africa can be a challenge as companies seek to convert the AfCFTA’s potential into real returns. Resolving issues around the mobility of people is perhaps the biggest hurdle AfCFTA now faces. But we don’t believe the hurdle is insurmountable.
The good news is that Africa boasts a young, energetic talent pool – in contrast to many developed countries that face negative population growth rates and aging talent in addition to skills mismatches. Skills that are in demand in Africa include commercial farming techniques, engineering, IT, economics, finance, data and even mining to name a few. Organisations seeking to expand their footprint on the continent would do well to implement interventions to upskill or reskill Africa’s youthful talent pool to meet their needs in the medium term. In the short-term, it may be necessary to partner with an organisation that can provide skilled people through outsourcing, with a view to developing local talent through skills transfer and mentorship.
Meeting short-term skills needs can be made simpler by workplace digitalisation and remote working. These allow companies to source skills where they are available, to work on projects anywhere on the continent. Though tougher to do in some environments than in others, office-based skills lend themselves to this kind of approach. For example, the South African Institute of Chartered Accountants’ (SAICA) CA(SA) designation is the top ranked professional designation for accountants in the world. SAICA accredited CAs are easier to find in South Africa and Zimbabwe than they are in, say, Mozambique. An employer looking for finance staff could consider employing qualified CAs in South Africa or Zimbabwe, to do work for a new office in Mozambique – either remotely or in partnership with a professional services company.
As an employer, this approach allows you to staff your location with the skills you need quickly, with a view to develop local employees through coaching and mentorship by more qualified and experienced peers. Partnering with service providers in business process outsourcing - that understand the importance of developing local talent – or with not-for-profit organisations that specialise in skills development, are good ways to reskill talent that is a good fit for your needs.
From SoluGrowth’s own experience, sourcing skills where they are available to work on projects where they are needed has proven a successful approach . We recently acquired a stake in a FinTech company in Zimbabwe that has the skills and expertise needed to capitalise on the growth expected in eWallets and other mobile finance options throughout Africa. The FinTech market in Zimbabwe is still limited, but the skills in the organisation are in high demand across Africa. Rather than insist that our talent should physically relocate to countries with bigger FinTech markets, we have opted to let the employees remain based in Zimbabwe while working remotely with clients all over Africa.